BUCOVINA AS A TOURIST DESTINATION AND THE IMPACT OF THE RECENT INTERNATIONAL FINANCIAL CRISIS. RECOMMENDATIONS FOR A MODERN DESTINATION MANAGEMENT APPROACH IN INTERNATIONAL DESTINATION MARKETING
Year of publication: |
2013
|
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Authors: | BÄHRE, Heike ; FERGEN, Ulrike ; CHAŞOVSCHI, Carmen |
Published in: |
Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism. - Facultatea de Ştiinţe Economice şi Administratie Publica, ISSN 1844-2994. - Vol. 16.2013, 16, p. 7-14
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Publisher: |
Facultatea de Ştiinţe Economice şi Administratie Publica |
Subject: | Destination management | Tourism marketing | Product Life Cycle | Globalization | Bucovina |
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