Building blocks of successful digital transformation : complementing technology and markets issues
Ulrich Lichtenthaler
| Year of publication: |
2020
|
|---|---|
| Authors: | Lichtenthaler, Ulrich |
| Published in: |
International journal of innovation and technology management. - Singapore [u.a.] : World Scientific Publishing, ISSN 0219-8770, ZDB-ID 2225555-2. - Vol. 17.2020, 1, p. 2050004-1-2050004-14
|
| Subject: | Digital innovation | digital transformation | digitalization | market pull | strategic renewal | technology push | Digitalisierung | Digitization | Innovation | Innovationsmanagement | Innovation management | Online-Marketing | Internet marketing | Organisatorischer Wandel | Organizational change | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1142/S021987702050042 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012231482