Business Intelligence 2.0 : Knowledge-Based Services zur automatisierten Analyse der Meinungsbildung im Web 2.0
Carolin Kaiser
| Year of publication: |
2012
|
|---|---|
| Authors: | Kaiser, Carolin |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Meinung | Opinion | Kaufentscheidung | Purchase decision | Betriebliches Informationssystem | Business intelligence system | Marketing | Business Intelligence | World Wide Web 2.0 | Social Media | Meinungsbildung | Datenanalyse |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | XIV, 190 S graph. Darst. 210 mm x 148 mm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Erlangen-Nürnberg, Univ., Diss., 2011 |
| Notes: | 201204 |
| ISBN: | 3-8349-3989-7 ; 978-3-8349-3989-0 ; 978-3-8349-3990-6 |
| Classification: | Marketing ; Betriebliche Information und Kommunikation |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009564554