Business model canvas and SWOT analysis in the reconstruction of competitive strategy : a case study VCI Indonesia company
Muhammad Bagas Ariyahya, Muhammad Sholahuddin & Ahmad Mardalis
Year of publication: |
2023
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Authors: | Ariyahya, Muhammad Bagas ; Sholahuddin, Muhammad ; Mardalis, Ahmad |
Published in: |
Malaysian management journal : MMJ. - Sintok : [Verlag nicht ermittelbar], ISSN 2289-6651, ZDB-ID 2812129-6. - Vol. 27.2023, p. 161-182
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Subject: | VCI Indonesia Company | business model canvas (BMC) | SWOT analysis | competitive strategy | body care products | Geschäftsmodell | Business model | Indonesien | Indonesia | SWOT-Analyse | Wettbewerbsstrategie | Competitive strategy | Strategisches Management | Strategic management |
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