Business Not As Usual : Recovery and Future Preparedness of B2B Manufacturing Firms in a Post-COVID World

COVID-19 is not just a public health crisis. Its economic fallout is tremendous and still unknown. During and post-COVID, the business will not be as usual. Disaster and recovery management literature provides for ways of working through a crisis including recovery and preparedness. This article discusses how B2B firms can recover from the present crisis and can help revive the global economy by utilizing disaster and recovery management concepts and framework. The article provides lessons for recovery and preparedness for managers and entrepreneurs working in the B2B domain

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Year of publication:	2020
Authors:	Pranjal, Piyush
Other Persons:	Sarkar, Soumya (contributor)
Publisher:	[2020]: [S.l.] : SSRN
Subject:	Coronavirus \| Industrie \| Manufacturing industries \| Wirkungsanalyse \| Impact assessment \| B-to-B-Marketing \| Business-to-business marketing \| Lieferantenmanagement \| Supplier relationship management

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Extent:	1 Online-Ressource (13 p)
Type of publication:	Book / Working Paper
Language:	English
Notes:	Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments May 1, 2020 erstellt
Other identifiers:	10.2139/ssrn.3626182 [DOI]
Classification:	L29 - Firm Objectives, Organization, and Behavior. Other ; L50 - Regulation and Industrial Policy. General ; L60 - Industry Studies: Manufacturing. General ; M31 - Marketing
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012831349