Changing the channel : digitization and the rise of "middle tail" strategies
Mary J. Benner, Joel Waldfogel
| Year of publication: |
2023
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|---|---|
| Authors: | Benner, Mary ; Waldfogel, Joel |
| Published in: |
Strategic management journal. - New York, NY [u.a.] : Wiley, ISSN 1097-0266, ZDB-ID 1478912-7. - Vol. 44.2023, 1, p. 264-287
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| Subject: | digital distribution | digitization | long tail | movie industry | technological change | Digitalisierung | Digitization | Technischer Fortschritt | Technological change | Filmwirtschaft | Film industry | Digitale Güter | Digital goods | Electronic Commerce | E-commerce |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/smj.3130 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013474120