ChatGPT or online review : which is a better determinant of customers' trust in Airbnb listings and stay intention?
Miju Choi, Youngjoon Choi, Eudora Bangura, Dahye Kim
| Year of publication: |
2024
|
|---|---|
| Authors: | Choi, Miju ; Choi, Youngjoon ; Bangura, Eudora ; Kim, Dahye |
| Subject: | Airbnb listings | ChatGPT | Online review | Stay intention | Trust | Vertrauen | Confidence | Online-Handel | Online retailing | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Online-Marketing | Internet marketing | Hotellerie | Hotel industry | Social Web | Social web |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2024.103852 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015072227