Chicken or egg? : sequential complementarity among salesforce control mechanisms

Stephen K. Kim, Amrit Tiwana

Year of publication:	May 2016
Authors:	Kim, Stephen K. ; Tiwana, Amrit
Published in:	Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 44.2016, 3, p. 316-333
Subject:	Control portfolio \| Sequential complementarity \| Holochronic \| Salesforce performance \| Verkaufspersonal \| Salespeople \| Theorie \| Theory \| Prinzipal-Agent-Theorie \| Agency theory

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