Choice behavior
William D. Wells
| Year of publication: |
1965
|
|---|---|
| Authors: | Wells, William D. |
| Published in: |
Proceedings of the Winter Conference of the American Marketing Association. - Chicago, Ill., ISSN 0569-6453, ZDB-ID 209635-3. - 1964, p. 239-245
|
| Subject: | Wirtschaftliches Verhalten | Verbraucher | Entscheidung |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003704973