Commentaries and Rejoinder to "Does Quality Win? Network Effects Versus Quality in High-Tech Markets"
| Year of publication: |
2009
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|---|---|
| Authors: | Ratchford, Brian T. ; Shugan, Steven M. ; Reibstein, David J. ; Rossi, Peter E. ; Brown, Jennifer ; Morgan, John ; Tellis, Gerard J. ; Yin, Eden ; Niraj, Rakesh |
| Published in: |
Journal of marketing research : JMR. - Chicago, Ill : Assoc, ISSN 0022-2437, ZDB-ID 2183195. - Vol. 46.2009, 2, p. 150-162
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