Commitment in der Dienstleistungsbeziehung : Entwicklung eines integrierten Erklärungs- und Wirkungsmodells

Ariane von Stenglin. Mit einem Geleitwort von Prof. Dr. Martin Benkenstein

Year of publication:	2008 ; 1. Auflage
Authors:	Stenglin, Ariane von
Other Persons:	Benkenstein, Martin (foreword)
Publisher:	Wiesbaden : Gabler
Subject:	Dienstleistungsmarketing \| Services marketing \| Dienstleistungsqualität \| Service quality \| Kundenzufriedenheit \| Customer satisfaction \| Marketingtheorie \| Marketing theory \| Theorie \| Theory \| Commitment <Management> \| Dienstleistungsbetrieb
Description of contents:	Table of Contents [gbv.de]

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