Competing with theories : using awareness and confidence to secure resources and rents
Year of publication: |
2024
|
---|---|
Authors: | Ehrig, Timo ; Zenger, Todd R. |
Published in: |
Strategy Science. - Catonsville, Md. : INFORMS, ISSN 2333-2077, ZDB-ID 2807866-4. - Vol. 9.2024, 4, p. 416-432
|
Subject: | competitive strategy | entry strategies | resource-based approaches | theory-based view | value-added | Wettbewerbsstrategie | Competitive strategy | Ressourcenorientierter Ansatz | Resource-based view | Theorie | Theory | Strategisches Management | Strategic management | Markteintritt | Market entry |
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