Complainers versus non-complainers: a multi-national investigation of individual and situational influences on customer complaint behaviour
Year of publication: |
2010
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Authors: | Sharma, Piyush ; Marshall, Roger ; Alan Reday, Peter ; Na, Woonbong |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 6459717. - Vol. 26.2010, 1, p. 163-181
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