Conceptualization and model development of customer-to-customer encounter quality (CCEQ) in service settings
Year of publication: |
2018
|
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Authors: | Kim, Hyun Sik ; Lee, Jun Youb ; La, Suna ; Choi, Beom Joon |
Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 35.2018, 6, p. 463-476
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Subject: | critical incident technique | customer-to-customer encounter quality | customer-to-customer hedonic quality | customer-to-customer normative quality | customer-to-customer utilitarian quality | Dienstleistungsqualität | Service quality | Produktqualität | Product quality | Qualitätsmanagement | Quality management | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing |
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