Consumer driven demand and operations management models : a systematic study of information technology enabled sales mechanisms
Year of publication: |
2009
|
---|---|
Other Persons: | Netessine, Serguei (contributor) |
Publisher: |
Dordrecht [u.a.] : Springer |
Subject: | Operations Management | Produktmanagement | Verkauf | Verbrauchsbesteuerung | Aufsatzsammlung |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] ; Description [digitool.hbz-nrw.de] |
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Tang, Christopher S., (2009)
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Bedienungsqualität im Einzelhandel
Schuckel, Marcus, (1999)
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Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
Hippner, Hajo, (2011)
- More ...
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Can We All Get Along? Incentive Contracts to Bridge the Marketing and Operations Divide
Jerath, Kinshuk, (2007)
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Selling to Strategic Customers: Opaque Selling Strategies
Jerath, Kinshuk, (2009)
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Collaborative Cost Reduction and Component Procurement Under Information Asymmetry
Kim, Sang-Hyun, (2013)
- More ...