Consumers' shrimp purchasing preferences : an application of conjoint analysis
Year of publication: |
2014
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Authors: | Wirth, Ferdinand F. |
Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 1132941-5. - Vol. 20.2014, 2, p. 182-195
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Subject: | conjoint analysis | consumer behavior | seafood marketing | aquaculture | Konsumentenverhalten | Consumer behaviour | Conjoint-Analyse | Conjoint analysis | Aquakultur | Aquaculture | Marktforschung | Market research | Krebstiere | Crustacea | Fischereiprodukt | Fishery product | Theorie | Theory |
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