Context‐induced placebo effects—An investigation of contrast effects in response expectations and actual product efficacy
| Year of publication: |
2019
|
|---|---|
| Authors: | Köcher, Sören ; Holzmüller, Hartmut H. |
| Published in: |
Journal of Consumer Behaviour. - Wiley, ISSN 1479-1838, ZDB-ID 2094545-0. - Vol. 18.2019, 3 (25.02.), p. 179-189
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1002/cb.1756 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012081488