Continuance of mHealth services at the bottom of the pyramid : the roles of service quality and trust
Shahriar Akter; Pradeep Ray; John D'Ambra
| Year of publication: |
2013
|
|---|---|
| Authors: | Akter, Shahriar ; Ray, Pradeep Kanta ; D'Ambra, John |
| Published in: |
Electronic markets : the international journal on networked business. - Heidelberg : Springer, ISSN 1019-6781, ZDB-ID 1309988-7. - Vol. 23.2013, 1, p. 29-47
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| Subject: | ECM (expectation confirmation model) | BOP (bottom of the pyramid) | Service quality | Consumer trust | PLS path analysis | Dienstleistungsqualität | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009716739