Creating information-based customer value with service systems in retailing
Year of publication: |
[2016?]
|
---|---|
Authors: | Rintamäki, Timo ; Mitronen, Lasse |
Published in: |
Service systems science. - Tokyo : Springer, ISBN 978-4-431-56131-6. - 2016, p. 145-162
|
Subject: | Kundenwert | Customer value | Multikanalvertrieb | Multichannel strategy | Einzelhandel | Retail trade | Dienstleistungsmanagement | Service management | Informationswert | Information value | USA | United States | Finnland | Finland | Japan |
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