Cross-channel free-riding consumer behavior in a multichannel environment: An investigation of shopping motives, sociodemographics and product categories
| Year of publication: |
2013
|
|---|---|
| Authors: | Heitz-Spahn, Sandrine |
| Published in: |
Journal of retailing and consumer services. - London [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 12043850. - Vol. 20.2013, 6, p. 570-578
|