Culture uncovered : B2B salesforce job reviews as windows into corporate values

Joey Lam, Michael S. Mulvey, Karen Robson and Leyland Pitt

Year of publication:	2024
Authors:	Lam, Joey ; Mulvey, Michael S. ; Robson, Karen ; Pitt, Leyland F.
Subject:	Corporate culture \| Automated content analysis \| B2B salespeople \| Business-to-business marketing \| Multidimensional scaling \| B-to-B-Marketing \| Unternehmenskultur \| Verkaufspersonal \| Salespeople \| Lieferantenmanagement \| Supplier relationship management \| Bibliometrie \| Bibliometrics

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