Customer and Firm Interaction on Social Media Platforms : Characterization and Analysis
| Year of publication: |
2015
|
|---|---|
| Authors: | Shahbaznezhad, Hamidreza |
| Other Persons: | Tripathi, Arvind (contributor) |
| Publisher: |
[2015]: [S.l.] : SSRN |
| Subject: | Social Web | Social web | Online-Marketing | Internet marketing | Beziehungsmarketing | Relationship marketing |
| Description of contents: |
Firms and customers are i ...
|
freely available
| Extent: | 1 Online-Ressource (10 p) |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments September 15, 2015 erstellt |
| Other identifiers: | 10.2139/ssrn.2660773 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013015425