Customer relationship management and performance, a resource-based view of Iranian internet service industry
Abbas Keramati; Hamed Mehrabi; Navid Mojir; Mohammad Mousakhani
| Year of publication: |
2009
|
|---|---|
| Authors: | Keramati, Abbas ; Mehrabi, Hamed ; Mojir, Navid ; Mousakhani, Mohammad |
| Published in: |
International journal of electronic customer relationship management : IJECRM. - Genève : Inderscience Publ., ISSN 1750-0664, ZDB-ID 2422795-X. - Vol. 3.2009, 2, p. 103-120
|
| Subject: | Beziehungsmarketing | Relationship marketing | Ressourcenorientierter Ansatz | Resource-based view | Unternehmenserfolg | Firm performance | Digitale Dienste | Web-based service | Iran |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003850192