Customer value propositions in declining industries : differences between industry representative and high-growth firms
Gaylen N. Chandler, J. Christian Broberg, and Thomas H. Allison
| Year of publication: |
2014
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|---|---|
| Authors: | Chandler, Gaylen N. ; Broberg, J. Christian ; Allison, Thomas H. |
| Published in: |
Strategic entrepreneurship journal : SEJ. - Chichester : Wiley & Sons, ISSN 1932-4391, ZDB-ID 2393106-1. - Vol. 8.2014, 3, p. 234-253
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| Subject: | high-growth firms | institutional theory | value propositions | content analysis | Unternehmenswachstum | Firm growth | Kundenwert | Customer value |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010514692