Customising services : an analysis of the degree of customisation
Hans Corsten ; Ralf Gössinger ; Samuel Niebling
| Year of publication: |
2008
|
|---|---|
| Authors: | Corsten, Hans ; Gössinger, Ralf ; Niebling, Samuel |
| Publisher: |
Kaiserslautern : Univ., Lehrstuhl für Produktionswirtschaft |
| Subject: | Customization |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 29 Bl. : graph. Darst. |
|---|---|
| Series: | Schriften zum Produktionsmanagement. - Kaiserslautern : Univ., Lehrstuhl für Produktionswirtschaft, ISSN 0949-2976. - Vol. 86 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004926005