Extent:
XXIV, 465 S.
Ill., graph. Darst.
210 mm x 148 mm, 695 g
Series:
Reihe: Kundenorientierte Unternehmensführung. - Lohmar : Eul, ZDB-ID 2202336-7. - Vol. Bd. 7
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Duisburg, Essen, Univ., Diss., 2012
Notes:
Literaturangaben
ISBN: 978-3-8441-0252-9
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10009764065