Das Wechselverhalten von Privathaushalten im Strommarkt
Year of publication: |
2003
|
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Authors: | Rennhak, Carsten ; Halfmann, Marion ; Bakay, Zoltán |
Institutions: | Munich Business School |
Subject: | Haushalt | Household | Kundenbindung | Customer loyalty | Verbraucherverhalten | Elektrizitätsmarkt |
Extent: | 7 p. 106 p. application/pdf |
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Series: | Munich Business School Working Paper ; 2003-02 |
Type of publication: | Book / Working Paper |
Language: | German |
Classification: | Marketing. Other aspects ; Consumer behaviour ; Individual Working Papers, Preprints ; No country specification |
Source: | USB Cologne (business full texts) |
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