Decise visual saliency and consumers' in-store decisions

Jesper Clement; Jesper Aastrup; Signe Charlotte Forsberg

Year of publication:	2015
Authors:	Clement, Jesper ; Aastrup, Jesper ; Forsberg, Signe Charlotte
Published in:	Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 22.2015, p. 187-194
Subject:	Decision making \| Visual attention \| Placement \| Konsumentenverhalten \| Consumer behaviour \| Entscheidung \| Decision \| Wahrnehmung \| Perception \| Visualisierung \| Visualization \| Kaufentscheidung \| Purchase decision

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