Decoding revenge buying in retail : role of psychological reactance and perceived stress
Astha Sanjeev Gupta and Jaydeep Mukherjee
| Year of publication: |
2022
|
|---|---|
| Authors: | Gupta, Astha Sanjeev ; Mukherjee, Jaydeep |
| Subject: | Autonomy need frustration | Reactance theory | Retailer strategy post-COVID-19 | Revenge buying | Self-determination theory | Structural equation modelling | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Strukturgleichungsmodell | Structural equation model | Stress | Work stress |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-01-2022-0022 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013407388