Designers and Marketers: Toward a Shared Understanding
| Year of publication: |
2011
|
|---|---|
| Authors: | Beverland, Michael B. ; Farrelly, Francis J. |
| Published in: |
Design management review. - Boston, Mass. : DMI, ISSN 1045-7194, ZDB-ID 21505676. - Vol. 22.2011, 3, p. 62-71
|