Determinants of consumer acceptance of m-commerce
Year of publication: |
2013
|
---|---|
Authors: | Malik, Anjali ; Kumra, Rajeev ; Srivastava, Vandana |
Published in: |
South Asian journal of management : SAJM. - Hyderabad : AMDISA, ISSN 0971-5428, ZDB-ID 2446149-0. - Vol. 20.2013, 2, p. 102-126
|
Subject: | Konsumentenverhalten | Consumer behaviour | Mobile Business | Mobile business | Innovationsakzeptanz | Innovation adoption |
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