Determinants of extended warranty prices for consumer durables
Hooman Estelami, Peter De Maeyer and Nicholas Estelami
| Year of publication: |
2016
|
|---|---|
| Authors: | Estelami, Hooman ; De Maeyer, Peter ; Estelami, Nicholas |
| Published in: |
The journal of product & brand management. - Bradford : Emerald, ISSN 1061-0421, ZDB-ID 1216417-3. - Vol. 25.2016, 7, p. 687-699
|
| Subject: | Values | Retailing | Quality | Theorie | Theory | Garantie | Warranty | Einzelhandel | Retail trade | Produktqualität | Product quality | Dauerhafte Konsumgüter | Durable goods | Konsumgüter | Consumer goods | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JPBM-09-2015-0971 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011616261