Developing a measure to capture marketing faculty's perceptions of unethical behavior
Tao (Tony) Gao; M. Joseph Sirgy; J. S. Johar
| Year of publication: |
2010
|
|---|---|
| Authors: | Gao, Tao Tony ; Sirgy, M. Joseph ; Johar, J. S. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 63.2010, 4, p. 366-371
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| Subject: | Hochschullehre | Higher education teaching | Marketingtheorie | Marketing theory | Unternehmensethik | Business ethics | Wahrnehmung | Perception |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003962266