Developing wine appreciation for new generations of consumers
Kathryn A. LaTour, Annamma Joy, and Roger Noujeim
| Year of publication: |
2021
|
|---|---|
| Authors: | LaTour, Kathryn A. ; Joy, Annamma ; Noujeim, Roger |
| Published in: |
The Cornell hospitality quarterly. - Thousand Oaks, Calif. : Sage, ISSN 1938-9663, ZDB-ID 2381244-8. - Vol. 62.2021, 3, p. 337-345
|
| Subject: | wine | learning | generational differences | hedonic | Wein | Wine | Konsumentenverhalten | Consumer behaviour | Weinbau | Wine industry | Hedonischer Preisindex | Hedonic price index | Altersgruppe | Age group | Generationengerechtigkeit | Intergenerational equity |
Online Resource