Development of a multi-scale model for customer perceived value of electric vehicles
Rui Miao, Fasheng Xu, Kai Zhang and Zhibin Jiang
| Year of publication: |
2014
|
|---|---|
| Authors: | Miao, Rui ; Xu, Fasheng ; Zhang, Kai ; Jiang, Zhibin |
| Published in: |
International journal of production research. - London : Taylor & Francis, ISSN 0020-7543, ZDB-ID 160477-6. - Vol. 52.2014, 16 (15.8.), p. 4820-4834
|
| Subject: | electric vehicles | customer perceived value | DEMATEL method | the house of quality | market segmentation | Elektrofahrzeug | Electric vehicle | Kundenwert | Customer value | Konsumentenverhalten | Consumer behaviour | Marktsegmentierung | Market segmentation | Beziehungsmarketing | Relationship marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010401784