Differences in horizontally individualist and vertically collectivist consumers' environmental behaviour : a regulatory focus perspective
Saleem ur Rahman
| Year of publication: |
2019
|
|---|---|
| Authors: | Ur Rahman, Saleem |
| Published in: |
International journal of business and emerging markets : IJBEM. - Olney, Bucks : Inderscience Publ., ISSN 1753-6219, ZDB-ID 2442561-8. - Vol. 11.2019, 1, p. 73-88
|
| Subject: | environmentally friendly products | consumers | regulatory focus | cross-cultural | horizontal individualism vs vertical collectivism | Konsumentenverhalten | Consumer behaviour | Öko-Produkt | Sustainable product | Individualismus | Individualism | Umweltbewusstsein | Environmental consciousness | Kollektivismus | Collectivism |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012103296