Digital business capability : its impact on firm and customer performance
Dominik M. Wielgos, Christian Homburg, Christina Kuehnl
| Year of publication: |
2021
|
|---|---|
| Authors: | Wielgos, Dominik M. ; Homburg, Christian ; Kuehnl, Christina |
| Published in: |
Journal of the Academy of Marketing Science. - Dordrecht : Springer Netherlands, ISSN 1552-7824, ZDB-ID 2067360-7. - Vol. 49.2021, 4, p. 762-789
|
| Subject: | Digital business transformation | Digital business capability | Dynamic capabilities | Mixed-methods research | Firm performance | Customer performance | Dynamische Kompetenzen | Unternehmenserfolg | Digitalisierung | Digitization | Electronic Commerce | E-commerce | Capability-Ansatz | Capability approach | Organisatorischer Wandel | Organizational change | Ressourcenorientierter Ansatz | Resource-based view | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11747-021-00771-5 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012587472