Digital transformation of B2B commerce : identification of patterns based on successful case studies
Matthias Lederer, Jan-Gerd Bruns and Patrick Schmid
| Year of publication: |
2023
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|---|---|
| Authors: | Lederer, Matthias ; Bruns, Jan-Gerd ; Schmid, Patrick |
| Published in: |
International journal of electronic trade. - Geneva : Inderscience Publishers, ISSN 1742-7533, ZDB-ID 3186810-1. - Vol. 1.2023, 1, p. 28-39
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| Subject: | B2B commerce | case studies | digital transformation | transaction processes | Digitalisierung | Digitization | Electronic Commerce | E-commerce | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Organisatorischer Wandel | Organizational change |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJETRADE.2023.133311 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015060698