Direct and indirect spillovers from content providers' switching : evidence from online livestreaming
Keran Zhao, Yingda Lu, Yuheng Hu, Yili Hong
| Year of publication: |
2023
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|---|---|
| Authors: | Zhao, Keran ; Lu, Yingda ; Hu, Yuheng ; Hong, Yili |
| Published in: |
Information systems research : ISR. - Linthicum, Md. : INFORMS, ISSN 1526-5536, ZDB-ID 2027203-0. - Vol. 34.2023, 3, p. 847-866
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| Subject: | content switching | livestreaming | network effects | spillover effects | viewer behavior | Spillover-Effekt | Spillover effect | Netzwerkökonomik | Network economics | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/isre.2022.1160 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014383677