Discriminant analysis in export research : an imperative for methodological rigor
Eldrede T. Kahiya
| Year of publication: |
2017
|
|---|---|
| Authors: | Kahiya, Eldrede Tinashe |
| Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 29.2017, 1, p. 145-170
|
| Subject: | International marketing | Research methods | Export marketing | Statistical methods | Internationales Marketing | Wissenschaftliche Methode | Scientific method | Marktforschung | Market research | Export | Statistische Methode | Statistical method |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJML-11-2015-0170 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011613326