Do business and political ties differ in cultivating marketing channels for foreign and local firms in China?
Maggie Chuoyan Dong, Caroline Bingxin Li, and David K. Tse
| Year of publication: |
2013
|
|---|---|
| Authors: | Dong, Maggie Chuoyan ; Li, Caroline Bingxin ; Tse, David K. |
| Published in: |
Journal of international marketing. - Chicago, Ill. : Assoc., ISSN 1069-031X, ZDB-ID 915508-9. - Vol. 21.2013, 1, p. 39-56
|
| Subject: | Vertriebsweg | Distribution channel | Unternehmenserfolg | Firm performance | Soziales Netzwerk | Social network | Ressourcenorientierter Ansatz | Resource-based view | Konsumgüterindustrie | Consumer goods industry | China | Schwellenländer | Emerging economies |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009731375