Do CSR Messages Resonate? Examining Public Reactions to Firms’ CSR Efforts on Social Media
Year of publication: |
2020
|
---|---|
Authors: | Saxton, Gregory D. |
Other Persons: | Gomez, Lina M. (contributor) ; Ngoh, Zed (contributor) ; Lin, Yipin (contributor) ; Dietrich, Sarah (contributor) |
Publisher: |
[2020]: [S.l.] : SSRN |
Subject: | Corporate Social Responsibility | Corporate social responsibility | Social Web | Social web | Öffentlichkeitsarbeit | Public relations |
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