Do frontline mechanisms matter? : impact of quality and productivity orientations on unit revenue, efficiency, and customer satisfaction
Year of publication: |
2008
|
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Authors: | Marinova, Detelina ; Ye, Jun ; Singh, Jagdip |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 72.2008, 2, p. 28-45
|
Subject: | Dienstleistungssektor | Service industry | Dienstleistungsqualität | Service quality | Produktivität | Productivity | Kundenzufriedenheit | Customer satisfaction | Einnahmen | Revenue | Korrelation | Correlation |
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