Do you bear to reject them? : the effect of anthropomorphism on empathy and consumer preference for unattractive produce
Year of publication: |
2021
|
---|---|
Authors: | Chen, Tong ; Razzaq, Amar ; Qing, Ping ; Cao, Binbin |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 61.2021, p. 1-11
|
Subject: | Anthropomorphism | Appearance unattractiveness | Empathy | Produce consumption | Konsumentenverhalten | Consumer behaviour | Emotion |
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