Does applying design thinking result in better new product concepts than a traditional innovation approach? : an experimental comparison study
Martin Meinel, Tobias T. Eismann, Christian V. Baccarella, Sebastian K. Fixson, Kai-Ingo Voigt
| Year of publication: |
2020
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|---|---|
| Authors: | Meinel, Martin ; Eismann, Tobias T. ; Baccarella, Christian V. ; Fixson, Sebastian K. ; Voigt, Kai-Ingo |
| Published in: |
European management journal. - Amsterdam : Elsevier, ISSN 0263-2373, ZDB-ID 859497-1. - Vol. 38.2020, 4, p. 661-671
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| Subject: | Creativity | Design thinking | Innovation tools | New product development | QFD | Quality function deployment | User experience | Produktentwicklung | Qualitätsmanagement | Quality management | Innovation | Kreativität | Produktgestaltung | Product design | Innovationsmanagement | Innovation management | Design Thinking | Kundenintegration | Customer integration | Experiment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.emj.2020.02.002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012268776