Does big data mean big knowledge? Integration of big data analysis and conceptual model for social commerce research
Xuemei Tian, Libo Liu
| Year of publication: |
March 2017
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|---|---|
| Authors: | Tian, Xuemei ; Liu, Libo |
| Published in: |
Electronic commerce research. - Dordrecht : Springer Science + Business Media Inc., ISSN 1389-5753, ZDB-ID 2106016-2. - Vol. 17.2017, 1, p. 169-183
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| Subject: | Big data | Business intelligence | Customer knowledge management | Customer purchase behavior | Big Data | Wissensmanagement | Knowledge management | Data Mining | Data mining | Kundenanalyse | Customer analysis | Social Web | Social web | Betriebliches Informationssystem | Business intelligence system | Informationsmanagement | Information management | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s10660-016-9242-7 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011699151