Does the locomotion technique matter in an immersive virtual store environment? : comparing motion-tracked walking and instant teleportation
Year of publication: |
2021
|
---|---|
Authors: | Schnack, Alexander ; Wright, Malcolm J. ; Holdershaw, Judith L. |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 58.2021, p. 1-10
|
Subject: | Virtual reality | Shopper behaviour | Embodied cognition | Virtuelle Realität | Konsumentenverhalten | Consumer behaviour | Kognition | Cognition | Online-Handel | Online retailing | Ladengestaltung | Store design |
-
Schnack, Alexander, (2021)
-
Retailing in social virtual worlds : developing a typology of virtual store atmospherics
Hassouneh, Diana, (2015)
-
Fashion virtual reality in e-commerce
Piñas Parés, Maria, (2020)
- More ...
-
An exploratory investigation of shopper behaviour in an immersive virtual reality store
Schnack, Alexander, (2019)
-
Schnack, Alexander, (2021)
-
In this together : the long-term effect of a collective crisis on the retail and service sector
Ferraro, Carla, (2022)
- More ...