Driving factors analysis model of social e-commerce platform users' shopping intention based on regression analysis method
Year of publication: |
2023
|
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Authors: | Li, Jiangdai ; Jin, Changyi ; Zeng, Jing |
Published in: |
International journal of networking and virtual organisations : IJNVO. - Geneva : Inderscience Enterprises, ISSN 1470-9503, ZDB-ID 2105494-0. - Vol. 29.2023, 3/4, p. 400-418
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Subject: | singular value decomposition | BSMOTE algorithm | modify the model | quantitatively describe | regression analysis method | SVD | Regressionsanalyse | Regression analysis | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Faktorenanalyse | Factor analysis | Schätztheorie | Estimation theory |
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