Dynamic, interactive survey questions can increase survey data quality
Year of publication: |
2013
|
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Authors: | Dolnicar, Sara ; Grün, Bettina ; Yanamandram, Venkata |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 30.2013, 7/8, p. 690-699
|
Subject: | Measurement | questionnaire design | online survey | interactive survey | survey experience | Befragung | Interview | Erhebungstechnik | Data collection method | Online-Befragung | Web survey | Datenqualität | Data quality | Datenerhebung | Data collection | Messung | Marktforschung | Market research | Meinungsforschung | Opinion poll |
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