E-commerce and data mining: integration issues and challenges
Parviz Partow-Navid; Ludwig Slusky
| Year of publication: |
2004
|
|---|---|
| Authors: | Partow-Navid, Parviz ; Slusky, Ludwig |
| Published in: |
Organizational data mining : leveraging enterprise data resources for optimal performance. - Hershey, Pa. : Idea Group Pub., ISBN 1-59140-134-8. - 2004, p. 321-333
|
| Subject: | Electronic Commerce | E-commerce | Internet | Beziehungsmarketing | Relationship marketing | Data Mining | Data mining |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001827147